Get ready to get slimed! Sloomoo Institute, the world's #1 interactive slime experience, is opening its first-ever North Carolina location on Saturday, July 18, 2026, at Metropolitan in Midtown Charlotte.
Designed for kids—and kids at heart—Sloomoo Institute is an immersive attraction where creativity, sensory play, and imagination come together in a one-of-a-kind experience. Whether you're creating your own custom slime, splashing through a lake of slime, or dancing under a slime waterfall, there's something for every member of the family to enjoy.
The new 7,500-square-foot flagship location marks Sloomoo Institute's debut in North Carolina and joins popular locations in New York City, Los Angeles, Chicago, Houston, and Atlanta.
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What Can Families Expect?
Your visit includes access to some of Sloomoo Institute's most popular attractions, including:
🧪 Make Your Own Slime at the World's Largest Slime Bar
Every guest creates and takes home an 8-ounce custom slime—included with admission! Choose from:
- 8 unique slime textures
- 40 vibrant colors
- 50+ scents
- More than 120 fun charms
With over four million possible slime combinations, no two creations are exactly alike.
🌈 Get Slimed at Sloomoo Falls
Count down with the crowd before getting covered in slime beneath Sloomoo's famous slime waterfall.
💜 Walk Across Lake Sloomoo
Step onto more than 500 gallons of cloud slime for one of the most unique sensory experiences around.
🎵 Explore Groov's Groovy Grove
This glow-in-the-dark DJ experience lets kids create music by poking, stretching, and squeezing slime to trigger different sounds and instruments.
🎯 More Interactive Experiences Include:
- Endless slime vats to explore with your hands
- The Sloomoo & Repeat slime wall
- Slime Slingshot
- FrooFroo's Feels sensory wall
- Sloobratory slime science lab
- Interactive Sloomoo Sidekick personality quiz
- ASMR listening stations
- A new immersive digital art experience
- Behind-the-scenes Sloomoo Kitchen Tours
- A VIP Party Room for birthdays and celebrations
- The colorful Slimey Throne photo opportunity
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New Features Exclusive to Charlotte
The Charlotte flagship will also introduce several new experiences, including:
- Scent extraction using real flowers
- A new "Find Your Inner Charm" interactive installation
- Charlotte-inspired design elements celebrating the Queen City, including playful nods to local flowers, NASCAR culture, and North Carolina's state bird.
Built Around Joy, Creativity & Play
Since opening its first location in 2019, Sloomoo Institute has welcomed millions of visitors looking to unplug, explore, and experience hands-on sensory fun together.
"We've been called the queens of slime, so bringing Sloomoo to the Queen City feels meant to be," said co-founder Karen Robinovitz. "Families have been asking us for years to open in North Carolina, and Charlotte's energy, creativity, and strong family culture made it the perfect place."
Co-founder Sara Schiller added that each new location expands on the Sloomoo experience while incorporating touches unique to its community.
Plan Your Visit
📍 Sloomoo Institute
1100 Metropolitan Ave., Suite F-160
Charlotte, NC 28204
Opening Day: Saturday, July 18, 2026
Hours
- Monday–Thursday: 11:00 a.m. – 5:30 p.m.
- Friday: 10:00 a.m. – 7:30 p.m.
- Saturday: 9:00 a.m. – 7:30 p.m.
- Sunday: 10:00 a.m. – 6:30 p.m.
Hours may vary seasonally. Be sure to check the ticketing website for the most up-to-date hours before your visit.
Families can learn more, purchase tickets, and plan their visit at Sloomoo.com.
Whether you're looking for a memorable family outing, a unique birthday party destination, or simply an excuse to play with slime without the cleanup at home, Sloomoo Institute promises a colorful, hands-on adventure that's unlike anything else in the Charlotte area.
